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2004 National Election Day
Exit Poll
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Latino Voters by
Presidential Vote
(Updated March 8th 2004)
| Language of survey |
Latinos Who
Voted For: |
English |
Spanish |
| Bush |
84.9% |
15.1% |
| Kerry |
82.0% |
18.0% |
| For whom did you vote in the Presidential race? |
Latinos Who
Voted For: |
George W. Bush/Dick Cheney |
John Kerry/John Edwards |
| Bush |
100.0% |
.0% |
| Kerry |
.0% |
100.0% |
| For whom did you vote in your Congressional District race? |
Latinos Who
Voted For: |
Democratic Candidate |
Republican Candidate |
Other |
| Bush |
24.5% |
73.5% |
2.0% |
| Kerry |
93.7% |
5.3% |
1.1% |
| Which one issue mattered most in deciding how you voted for president? |
Latinos Who
Voted For: |
Abortion |
Bilingual Education |
Crime/Drugs |
Economy/Jobs |
Iraq War |
| Bush |
20.8% |
1.9% |
1.9% |
13.2% |
17.0% |
| Kerry |
2.1% |
4.2% |
2.1% |
27.1% |
22.9% |
Latinos Who
Voted For: |
Gun Control |
Health Care |
Immigration Policy |
Public Education |
War on Terrorism |
| Bush |
1.9% |
3.8% |
1.9% |
1.9% |
17.0% |
| Kerry |
1.0% |
10.4% |
3.1% |
4.2% |
5.2% |
Latinos Who
Voted For: |
Taxes |
Same Sex Marriage |
Other |
Multiple Responses |
|
| Bush |
1.9% |
3.8% |
3.8% |
9.4% |
|
| Kerry |
2.1% |
1.0% |
3.1% |
11.5% |
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| Do you favor keeping a large number of U.S. troops in Iraq until there is a stable government there OR bringing most of our troops home in the next year? |
Latinos Who
Voted For: |
Wait for Stable Government |
Bring Home Next Year |
Unsure |
| Bush |
57.7% |
26.9% |
15.4% |
| Kerry |
20.8% |
63.5% |
15.6% |
| How would you characterize your political affiliation?Are you a: |
Latinos Who
Voted For: |
Democrat |
Republican |
Green |
Other Party |
Independent |
None of the above |
| Bush |
18.5% |
64.8% |
1.9% |
1.9% |
7.4% |
5.6% |
| Kerry |
76.0% |
4.2% |
1.0% |
.0% |
13.5% |
5.2% |
| In what category do you see your political views closest to: |
Latinos Who
Voted For: |
Liberal |
Moderate |
Conservative |
Other |
| Bush |
16.0% |
30.0% |
48.0% |
6.0% |
| Kerry |
30.9% |
47.9% |
11.7% |
9.6% |
| Which of the following media sources most influenced for whom you voted in the 2004 Presidential campaign? |
Latinos Who
Voted For: |
Spanish language newspapers |
English language nespapers |
Spanish language radio |
English language radio |
Spanish language TV |
| Bush |
3.9% |
17.6% |
2.0% |
5.9% |
11.8% |
| Kerry |
5.3% |
11.7% |
4.3% |
5.3% |
12.8% |
Latinos Who
Voted For: |
English language TV |
Spanish language Internet |
English language Internet |
None influenced |
Multiple Responses |
| Bush |
39.2% |
.0% |
2.0% |
17.6% |
.0% |
| Kerry |
34.0% |
2.1% |
2.1% |
20.2% |
2.1% |
| Is this the first time you have voted? |
Latinos Who
Voted For: |
Yes |
No |
| Bush |
21.2% |
78.8% |
| Kerry |
23.2% |
76.8% |
| When did you first register to vote? |
Latinos Who
Voted For: |
During or before 2000 |
During 2001/2002 |
During 2003/2004 |
| Bush |
71.7% |
15.1% |
13.2% |
| Kerry |
74.7% |
10.5% |
14.7% |
| In what country were you born? |
Latinos Who
Voted For: |
US |
Mexico |
Puerto Rico |
Cuba |
Central America (specify): |
South America (specify): |
Other (specify): |
| Bush |
65.4% |
19.2% |
5.8% |
5.8% |
1.9% |
.0% |
1.9% |
| Kerry |
65.6% |
22.9% |
2.1% |
2.1% |
6.3% |
1.0% |
.0% |
| If not born in the U.S., when did you become a cititzen? |
Latinos Who
Voted For: |
During or before 2000 |
During 2001/2002 |
During 2003/2004 |
| Bush |
84.6% |
11.5% |
3.8% |
| Kerry |
85.4% |
7.3% |
7.3% |
| Do you or any member of your household belong to a labor union or a teacher's organization? |
Latinos Who
Voted For: |
I belong |
I donot, but someone in my household does |
No one in my household belongs |
| Bush |
9.6% |
15.4% |
75.0% |
| Kerry |
16.0% |
18.1% |
66.0% |
| What is your religious affiliation? |
Latinos Who
Voted For: |
Catholic |
Protestant |
Jewish |
Muslim |
Other |
No religious affiliation |
| Bush |
58.5% |
15.1% |
1.9% |
3.8% |
15.1% |
5.7% |
| Kerry |
69.8% |
6.3% |
2.1% |
1.0% |
8.3% |
12.5% |
| Are you: |
Latinos Who
Voted For: |
Male |
Female |
| Bush |
54.9% |
45.1% |
| Kerry |
51.1% |
48.9% |
| What is your ancestry? |
Latinos Who
Voted For: |
Mexican-American/Mexican/Chicano |
Puerto Rican/Boricua |
Cuban/Cuban-American |
Central American (specify): |
| Bush |
50.0% |
8.0% |
12.0% |
8.0% |
| Kerry |
64.6% |
3.1% |
3.1% |
8.3% |
Latinos Who
Voted For: |
South American (specify) |
Caribbean (specify): |
Latino or Hispanic |
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| Bush |
.0% |
2.0% |
20.0% |
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| Kerry |
2.1% |
.0% |
18.8% |
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| What age group best describes you: |
Latinos Who
Voted For: |
18-24 |
25-29 |
30-34 |
35-39 |
40-44 |
45-49 |
50-54 |
55-59 |
60-64 |
65 or older |
| Bush |
16.0% |
12.0% |
10.0% |
16.0% |
12.0% |
6.0% |
10.0% |
8.0% |
4.0% |
6.0% |
| Kerry |
20.8% |
9.4% |
14.6% |
9.4% |
9.4% |
11.5% |
10.4% |
4.2% |
5.2% |
5.2% |
| What is the highest grade in school you completed? |
Latinos Who
Voted For: |
Some high school or less |
High school graduate or equivalent |
Some college/vocational |
College graduate |
Graduate education or higher |
| Bush |
11.8% |
27.5% |
35.3% |
19.6% |
5.9% |
| Kerry |
17.0% |
26.6% |
35.1% |
12.8% |
8.5% |
| If you added together your entire household's income, would it be: |
Latinos Who
Voted For: |
Under $10,000 |
$10,001-$20,000 |
$20,001-$30,000 |
$30,001-$40,000 |
$40,000-$50,000 |
$50,001-$60,000 |
$60,001-$70,000 |
$70,001-$100,000 |
Over $100,000 |
| Bush |
7.7% |
13.5% |
23.1% |
11.5% |
13.5% |
15.4% |
1.9% |
7.7% |
5.8% |
| Kerry |
11.8% |
15.1% |
16.1% |
12.9% |
16.1% |
10.8% |
7.5% |
6.5% |
3.2% |
| Are you satisfied or dissatisfied with the way things are going in the United States at this time? |
Latinos Who
Voted For: |
Satisfied |
Dissatisfied |
Unsure |
| Bush |
54.7% |
22.6% |
22.6% |
| Kerry |
8.4% |
70.5% |
21.1% |
| Naturalized Citizen |
Latinos Who
Voted For: |
Naturalized Citizen |
Native Born Citizen |
| Bush |
51.9% |
48.1% |
| Kerry |
43.2% |
56.8% |
| Foreign or Native Born |
Latinos Who
Voted For: |
Native Born |
Foreign Born |
| Bush |
71.2% |
28.8% |
| Kerry |
67.7% |
32.3% |
| Cuban vs. Non Cuban Hispanic |
Latinos Who
Voted For: |
Non Cuban Hispanic/Latino |
Cuban |
Latino or Hispanic |
| Bush |
67.3% |
12.2% |
20.4% |
| Kerry |
78.1% |
3.1% |
18.8% |
| Union Membership |
Latinos Who
Voted For: |
I belong or someone in my houeshold belongs |
No one belongs |
| Bush |
25.0% |
75.0% |
| Kerry |
33.3% |
66.7% |
| Media Sources |
Latinos Who
Voted For: |
Spanish media sources |
English media sources |
| Bush |
23.3% |
76.7% |
| Kerry |
32.4% |
67.6% |
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